Search Engine Optimization (SEO) is the backbone of online visibility. You can write the best blog posts in the world, but if your pages are not indexed by Google, no one will ever find them. Technical SEO plays a big role in ensuring your blog gets indexed quickly and shows up in search results.
In this beginner-friendly guide, we will cover what technical SEO is, why it matters, and the most effective technical SEO tips to boost blog indexing, especially if you are using Blogger with a custom domain.
What is Technical SEO?
Technical SEO is the process of optimizing the backend and technical aspects of your blog so search engines can crawl, understand, and index your content. Unlike on-page SEO (keywords, titles, meta descriptions) or off-page SEO (backlinks), technical SEO focuses on:
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Crawlability (Can search engines access your site?)
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Indexability (Can search engines add your pages to their index?)
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Website performance (Is your site fast, secure, and mobile-friendly?)
When done correctly, technical SEO ensures that your blog posts don’t just exist, they get discovered, indexed, and ranked.
Why Technical SEO Matters for Blog Indexing
Bloggers often face indexing problems. You may have noticed that your posts remain in “Discovered – currently not indexed” status in Google Search Console, or that only your homepage is showing in search results.
This happens because Google struggles to crawl and process your site. That’s where technical SEO comes in. It helps:
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Improve your chances of faster indexing
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Ensure all your posts (not just the homepage) appear on Google
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Enhance user experience with speed and mobile-friendly design
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Increase your chances of getting Google AdSense approval (related: Can my blog site get Google AdSense approval with my pages indexed?)
Technical SEO Tips to Boost Blog Indexing
Let’s explore step-by-step technical SEO tips you can implement today.
H2: 1. Use a Custom Domain for Better Authority
If you’re still using the default .blogspot.com domain, switching to a custom domain (like yourblog.com) improves your blog’s authority and trust. Google tends to index custom domains faster.
Check out: Buying a custom domain on Namecheap
Tips:
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Pick a short, keyword-rich domain name
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Enable HTTPS (SSL certificate) for security
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Update your Google Search Console property after connecting the custom domain
H2: 2. Submit a Sitemap in Google Search Console
A sitemap is a roadmap of your blog that tells Google about all your pages. Without a sitemap, Google may miss some posts.
Steps to submit your Blogger sitemap:
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Go to Google Search Console
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Select your domain property
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Navigate to Sitemaps
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Enter:
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sitemap.xml -
atom.xml?redirect=false&start-index=1&max-results=500
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Submit and check for errors
Related: Fixing sitemap submission errors in Blogger
H2: 3. Optimize Robots.txt for Crawling
Your blog’s robots.txt file tells search engines which pages they can or cannot crawl. A wrongly configured robots.txt can block your blog from indexing.
Recommended robots.txt for Blogger:
User-agent: *
Disallow: /search
Allow: /
Sitemap: https://www.yourdomain.com/sitemap.xml
This allows all pages except search result pages to be indexed.
Related: Create the perfect robots.txt for Blogger
H2: 4. Improve Page Loading Speed
A slow blog discourages both users and Google crawlers. Faster blogs get indexed more quickly.
Ways to speed up your blog:
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Use a lightweight Blogger template (avoid bloated designs)
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Compress and resize images before uploading
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Use fewer widgets and scripts
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Enable lazy loading for images
Related: How to use images effectively in blog posts
H2: 5. Mobile-Friendly Blog Design
Google uses mobile-first indexing, meaning it ranks based on how your site performs on mobile devices.
Checklist for mobile SEO:
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Choose a responsive Blogger template
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Test your site with Google’s Mobile-Friendly Test tool
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Avoid pop-ups that block content
H2: 6. Fix Crawl Errors in Google Search Console
Sometimes Google can’t crawl certain pages because of server errors or blocked resources.
How to fix crawl errors:
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Open Google Search Console → Coverage report
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Look for “Error” or “Excluded” pages
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Common issues include:
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Redirect errors
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Soft 404s
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Blocked by robots.txt
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Fix these issues promptly to improve indexing.
Related: Using Google Search Console to solve indexing issues
H2: 7. Use Internal Linking for Better Crawlability
Internal links guide Google from one page to another within your blog. If some posts don’t have internal links, Google may struggle to find them.
Best practices:
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Link new posts to older posts (and vice versa)
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Use descriptive anchor text (not “click here”)
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Add related posts at the end of each article
Example: If you’re writing about SEO, link to Common blog indexing problems and how to fix them
H2: 8. Avoid Duplicate Content Issues
Duplicate content confuses Google and can prevent proper indexing.
How to avoid it on Blogger:
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Don’t publish the same post multiple times with different URLs
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Add a canonical tag if you’re republishing content
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Avoid thin content (posts under 300 words)
H2: 9. Regularly Update and Ping Google
Freshness is a ranking factor. If your blog hasn’t been updated in months, Google may crawl it less often.
Tips:
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Post consistently (at least once a week)
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Update old blog posts with new information
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Resubmit important posts in Search Console’s URL Inspection Tool
H2: 10. Use Structured Data (Schema Markup)
Schema markup helps Google understand your content better. For example, adding structured data for blog posts increases the chance of rich results.
In Blogger, you can add schema in your theme HTML. Example:
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "BlogPosting",
"headline": "Technical SEO Tips to Boost Blog Indexing",
"author": "Your Name",
"publisher": {
"@type": "Organization",
"name": "Digital Profit Pixel"
}
}
</script>
Conclusion
Boosting your blog’s indexing requires patience, but with technical SEO strategies, you can speed up the process and improve your site’s visibility.
By applying these tips, custom domain setup, sitemap submission, robots.txt optimization, improving site speed, and using Google Search Console: you’ll make it easier for search engines to crawl, understand, and index your content.
Remember, indexing is the foundation of ranking. Without indexing, your SEO efforts won’t matter. Take time to implement these steps, and you’ll see better results.
